As part of the federal contracting process, procuring agencies are interested in an offeror’s quality of product/service, cost control, timeliness of performance, business relations, and customer satisfaction, as evidenced by its past performance.
Ashley Kayes, CPP APMP

Recent Posts
A Deep Dive into Past Performance – How to Maximize Your Scoring Potential
By Ashley Kayes, CPP APMP on Nov 17, 2022
Don’t Make Me Think: 5 Ways to Improve Proposal Readability
By Ashley Kayes, CPP APMP on Aug 4, 2022
In proposals, clear writing is critical to ensuring the evaluators understand your message.
A Guide to Agile Proposal Development and Management
By Ashley Kayes, CPP APMP on Feb 3, 2022
Agile software development is a set of approaches to software development where requirements and solutions evolve through collaboration between cross-functional teams and stakeholders.
Three Ways to Finish the Proposal Year Right!
By Ashley Kayes, CPP APMP on Dec 15, 2021
As we approach the end of the year, the government proposal season tends to slow down here in the U.S.
How to Develop an Effective Win Strategy [Guide + Template]
By Ashley Kayes, CPP APMP on Oct 28, 2021
In the world of bids and proposals, we have a unique lexicon that we apply so that we are all speaking the same language.
5 Critical Skills and Resources for Quick-Turn Proposals
By Ashley Kayes, CPP APMP on Aug 25, 2021
I recently came out of a project where we supported the client in submitting 25 task order proposal responses between two months.
An Introductory Guide to Multiple Award Task Order Contracts (MATOCs)
By Ashley Kayes, CPP APMP on Jun 10, 2021
Within the world of U.S. Federal Government Contracting, it is easy to become overwhelmed with all the acronyms. One acronym you might have been wondering about lately is MATOC.
How to Establish a Successful Task Order Machine
By Ashley Kayes, CPP APMP on Mar 31, 2021
According to a 2017 US Government Accountability Office (GAO) report, spending by federal agencies on indefinite delivery/indefinite quantity (IDIQ) contracts accounts for about a third of total government contract obligations.
A Comprehensive Guide to High-Quality Proposal Writing
By Ashley Kayes, CPP APMP on Jan 14, 2021
Writing is such a critical component of the proposal process.
How to Apply a Solid Bid Pursuit Strategy to Improve Your Win Rate
By Ashley Kayes, CPP APMP on Nov 19, 2020
If you want to improve your overall win rates, there are several tactics that can help you succeed.